Affordable SEO

If you are baffled by search engine optimization (SEO)—or think that the process has to cost a fortune, consider Positionly (affiliate link). It makes it easy to track, manage and identify the most optimal search phrases for your company.

Positionly provides a great user interface, and it integrates with Google Analytics—so you can get all the important metrics you need in one dashboard.

You can also monitor your competitors’ performance, as well as get email alerts and customized reports.

Cost: $19/$49/$99+/month, depending on the number of sites, keywords, competitors tracked and backlinks; discount of 15% for six months prepaid

Brandon Uttley is a seasoned web marketing and public relations professional with three decades of experience.

Currently, he is CEO of Go For Launch, which provides marketing strategy and communications support to companies ranging from startups to established entities.

Prior to his current roles, Uttley cofounded and was CEO of Command Partners, a digital marketing agency. He also confounded and was president of carbonhouse, inc., a nationally recognized web design firm.

Uttley also served as director of public relations at Luquire George Andrews for five years, and an account manager at Epley Associates/Public Relations for three years. Brandon was the 2009 president of the Charlotte chapter of Public Relations Society of America, and he is an accredited member of PRSA National.

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