You love sending short videos messages to friends and family…so why not try the professional equivalent by sending videos to your customers or prospects?
Vsnap is an app for iPhone and Android that let’s you create and send short, personal video messages.The company claims that when you reach a customer using Vsnap, that person takes action 40% more than someone you email.
Each Vsnap is 60 seconds max. You can send a Vsnap to to anyone with an email address, or share message through social media. Recipients do not have to download anything or register, and they can watch your videos on any browser.
The Vsnap website stores your videos and provides real-time analytics so you can see when and how your customers engage.
Special thanks to Brandi Mills for telling me about Vsnap.
Cost: Free and premium versions ($180 or $600 per user/year for advanced analytics, email and branding options)
Getting quality backlinks to your website is essential for search engine optimization. So how do you know who is linking to you or your competitors?
OpenLinkprofiler will give you the intelligence you need on the backlinks for any website. Find out things like:
- Exactly how many backlinks a site has (up to 200,000 per domain)
- A quality score for each link, including any suspicious links
- The most popular anchor texts (i.e., keywords used in the links)
- Which pages on your site have the most backlinks
- Link alerts: Sign up for a daily email with any new backlinks that point to your website
Cost: Free; the company also offers a premium product, Seoprofiler, that ranges from $49-$999/month
Do you have a website? If so, you’ll appreciate Filament. It is a collection of free widgets you can add to any website in minutes, using drag-and-drop tools.
Filament provides easy ways to:
- Help visitors share your content more easily
- Increase your social following
- Add Google Analytics code to your site
Some of the current Filament apps include:
- Passport: Increase your social following
- Flare: A customizable social sharing bar that displays your personal links in one place
- Mailchimp: Embed email subscriber forms in your site
Filament continues to add new apps to the lineup as well.
If you need a shared calendar for your company, a client or group, Teamup Calendar is a great option. It is different from other calendar systems, with no one required to have a user account. It also offers a simple way to share multiple calendars with a single “secret” link.
Teamup Calendar offers other helpful features including:
- Creating multi-colored calendars with unlimited users
- Setting up password protection if necessary
- Saving events to GCal, Outlook and .ics files for Mac
- Making recurring events
- Embedding calendars into websites, blogs and Facebook pages
Cost: Free (up to five calendars or 10 with an “introductory special”) along with premium versions for $96/year and $240/year
Searching for a new apartment or condo? Get a lot of useful information about specific properties and the neighborhoods they are in using AddressReport.
It’s being described as “Carfax for rentals,” with lots of information about complaints, noise issues and more. At a glance, find plenty of useful information about demographics, crime, typical commute times and other information to help guide your next move. You just need the address for any condo, co-op or apartment. It works for any residential address, although there are no detailed reports for single family homes.
If you want to keep track anytime a website changes, use Monitorbook.
It will let you know when a price changes on a product you want on Amazon, for example—or when a competitor updates key information on their site.
Cost: Free and premium pricing (not yet posted), depending on how many events you need to track
Now you can add customer footers to Gmail with EmailFooterApp.
It’s a Chrome extension that lets you add tailored footers to the e-mails you send. In other words, you can create various templates to enhance your email “signoffs,” whether for sales, branding or calls-to-action.
Cost: Free while in beta
Scheduling a meeting with someone can be such a pain…resulting in a lot of back-and-forth emails just to figure out each other’s schedules.
Assistant.to solves this dilemma, allowing you to easily schedule meetings when you compose an email! It is an addition to personal and corporate Gmail and Google Calendar accounts. Once installed, with just a few clicks inside an email, you can select up to three adjacent days of availability on your calendar. After clicking “insert times in email,” your recipient will get a link asking them to pick a time that works. Assisant.to will send you and your recipient an email when an event has been scheduled or rescheduled.
Best of all, your recipient doesn’t have to sign up for anything—and they can use any calendar system (Outlook, Yahoo, etc.) on any device (Android, iPhone, etc.).
Right now, Assistant.to only works for scheduling a meeting between two people—but they are working on group scheduling.
A few other features Assistant.to provides:
- It continually monitors your availability and will work with your recipient to find a commonly available time (even one you suggested that is no longer available)
- It remembers your most common meeting locations and availability, so you can schedule a meeting quickly
- It will automatically detect and convert your recipient’s time zone
Cost: Free while in beta
If you want to easily “spy” on your competitors’ websites, SiteAlerts is a great tool for this. With it, you can instantly find out who is referring traffic to your competitors, what keywords they are ranking for, related sites, social referrers and recent online mentions.
Cost: Free for your site and one competitor’s site; $10/month for 10 tracked sites; $100/month for 250 tracked sites