Mind Mapping For Fun And Profit

I love using mind maps to quickly and visually brainstorm new ideas. I find them much more effective than traditional outlines (except for the amazing Workflowy outlining app—which is also worth checking out!).

My favorite mind mapping software is Mindmeister. It is available online, as well as in versions for iPhone, iPad and Android.
Mindmeister makes it easy to create and also share your maps with others so you can get their input. A very neat feature is the ability to make your maps public, which can be great for search engine optimization. One mind map I created called Social Media Framework is ranked high on page one of Google for that phrase and has been viewed 76,675 times!

Cost: Free (up to three maps); then $4.99-$14.99/month for more maps, users and additional features (I use the $4.99/month version)

Brandon Uttley is a seasoned web marketing and public relations professional with three decades of experience.

Currently, he is CEO of Go For Launch, which provides marketing strategy and communications support to companies ranging from startups to established entities.

Prior to his current roles, Uttley cofounded and was CEO of Command Partners, a digital marketing agency. He also confounded and was president of carbonhouse, inc., a nationally recognized web design firm.

Uttley also served as director of public relations at Luquire George Andrews for five years, and an account manager at Epley Associates/Public Relations for three years. Brandon was the 2009 president of the Charlotte chapter of Public Relations Society of America, and he is an accredited member of PRSA National.

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